Wednesday, August 21, 2013
Budweiser Is the Drink of Choice for People Who End Up in the ER
Johns Hopkins Bloomberg School of Public Health conducted a pilot study of ER patients who’d been consuming alcohol and they found out that the number one brand ER patients has been drinking was Budweiser.
Budweiser holds 9.1 percent of the national beer market in the U.S., but 15 percent of the questionably desirable demographic of people who drink and then end up in the emergency room. Also a top contender in the ER market is Steel Reserve, which only holds 0.8 percent of the U.S. beer market, but a whopping 14.7 percent of alcohol-inclined ER patients.
Bud Light, Bud Ice malt liquor and Colt 45 malt liquor also made strong showings in the hospital circuit.
The study is limited to a small Baltimore hospital where the 105 patient interviews took place.